Looksmaxing: In-Depth Guide to The Latest Self-Improvement Trend | Mewing.coach

Looksmaxing: In-Depth Guide to The Latest Self-Improvement Trend


    Ever stared in the mirror wishing for “just a little more”?

    You’re not alone. We all have insecurities regarding our appearance, but what if you could unlock a confidence boost beyond filters and makeup? Imagine: turning heads, getting the job you deserve, finally feeling comfortable in your own skin.

    Improving our appearance can have a huge impact on how we navigate the world. After all, our confidence affects how we interact with others and pursue our goals.

    This isn’t just another looksmaxing guide for men and women. It’s a complete and honest overview of the whole concept. Dive in!



    Looksmaxing Meaning

    Looksmaxing, as defined by the urban dictionary, is the practice of enhancing one’s physical appearance, typically employed by men who identify as incels (involuntary celibates). Looksmaxing essentially refers to any effort to improve your physical appearance, encompassing various strategies from skincare and fitness to fashion and potentially even cosmetic procedures.

    The trend of Looksmaxxing has a significant online presence. Posts about looksmaxxing on TikTok have garnered over 2 billion views, indicating substantial interest. Moreover, the existence of websites and forums outside TikTok and Reddit suggests growing online conversation about the topic.

    The concept is rooted in the belief that certain physical features, such as facial symmetry, body proportions, and grooming, play a significant role in determining one’s desirability to potential partners. Think of it as sculpting your best self: optimizing your natural features and adopting habits that enhance your looks. This can involve:

    • Grooming: Mastering a hairstyle that suits your face shape, maintaining healthy skin with a consistent routine, grooming facial hair for a more polished appearance, and even undergoing cosmetic procedures to improve one’s features.
    • Fashion: Discovering clothes that flatter your body type and personal style, expressing yourself through unique choices.
    • Fitness: Building a healthier physique through exercise and diet for increased confidence and a radiant glow.
    • Self-presentation: Learning good posture, body language, and communication skills to project confidence and charisma.

    The goal of looksmaxing is to optimize one’s appearance to increase confidence, attract potential partners, and ultimately improve social and romantic prospects. Looksmaxing is primarily associated with men, although women may also engage in these practices.

    Softmaxxing vs Hardmaxxing

    Softmaxxing and hardmaxxing represent two distinct approaches for looksmaxxing, each offering different strategies for enhancing one’s appearance.


    • Low-effort, low-cost enhancements: Think good hygiene, skincare routines, suitable hairstyles, flattering clothing, and basic fitness.
    • Accessible to everyone: Requires no special resources or procedures.
    • Subtle improvements: Gradually enhances appearance naturally.
    • Focuses on fundamentals: Builds a strong foundation for a polished look.
    • Examples: Experimenting with new hairstyles, learning makeup techniques, incorporating color theory into wardrobe choices.


    • High-effort, high-cost transformations: Can involve cosmetic procedures, expensive treatments, or drastic lifestyle changes.
    • Not universally accessible: Requires significant financial investment and potential risks.
    • Dramatic results: Can significantly alter appearance in a shorter timeframe.
    • Higher risk of complications: Requires careful research and consideration of potential health impacts.
    • Examples: Botox injections, teeth whitening, plastic surgery, intensive personal training regimens.


    • Softmaxxing emphasizes subtle improvements via personal care, style improvement, and lifestyle changes.
    • Hardmaxxing involves more extreme and often invasive methods to achieve physical enhancement.
    • While both approaches aim to enhance attractiveness, softmaxxing is generally considered a safer and more sustainable option compared to hardmaxxing.

    A Full Guide To Looksmax

    Whether you’re looking to boost your confidence, attract potential partners, or simply feel better about yourself, looksmaxing has something to offer everyone including men and women.

    From mastering everyday grooming to exploring advanced aesthetics for a better style and appearance, dive deeper into the levels of looksmaxxing. Each level essentially comprise activities aimed at evolving into improved versions of oneself. You can discover a personalized path to feeling amazing about the way you look and present yourself to the world.

    Different Levels of Looksmaxxing

    The level system in the looksmaxing trend represents a structured approach to maximizing one’s physical appearance, with each level focusing on different aspects of self-improvement for men and women. These levels are categorized based on their significance in enhancing overall attractiveness and their foundational role in the looksmaxing journey.

    From basic grooming and hygiene practices to more advanced techniques like facial aesthetics and confidence-building exercises, each looksmaxing level contributes uniquely to the pursuit of a more appealing outward appearance. This systematic breakdown allows individuals to prioritize their efforts effectively, addressing key areas of improvement step by step to achieve their desired aesthetic goals.

    Looksmaxxing Pyramid

    Looksmaxxing pyramid

    Level 1: Grooming and Hygiene

    Grooming and hygiene looksmaxing guide

    • Hairmaxxing: Healthy, well-styled hair can significantly boost confidence. Develop a routine addressing your hair type (e.g., dry, oily, curly) with regular washing, conditioning, and deep treatments. Learn techniques like blow-drying to achieve desired hairstyles that flatter your face shape. You can consult a qualified professional to explore hair transplant options if hair loss affects your confidence.
    • Facial hair looksmax: Facial Hair Looksmax involves strategically growing and grooming facial hair to enhance attractiveness by adding definition, masculinity, or maturity to the face. Choosing a style that will suit your face shape and hair type is essential. Regular maintenance of facial hair through trimming, shaping, and conditioning ensures a neat appearance.
    • Skinmaxxing: Clear, healthy skin is essential for a radiant, youthful appearance and boosts confidence. Cleanse, moisturize, and protect daily, and consider additional steps like exfoliation and serums (choose products that suit you). Implementing a consistent skincare routine reduces acne, blemishes, and hyperpigmentation. The regular tender loving care minimizes wrinkles and fine lines and improves skin texture and tone.
    • Oral Hygiene: Fresh breath, clean teeth, and a healthy mouth are crucial for overall well-being and attractiveness. Mouthmaxxing is aimed at maintaining optimal oral health and hygiene. Brush twice daily, floss once daily, and use mouthwash occasionally for extra freshness and oral care. Schedule regular dental checkups and cleanings.
    • Fragrance: A pleasant scent can boost confidence and leave a positive impression. Choose a fragrance that suits your personality and style. Apply sparingly to pulse points (wrists, neck) to avoid overpowering others. You can consider layering scents with complementary products like lotion or body spray.

    Level 2: Diet and Exercise

    Diet and exercise looksmaxxing guide

    • Dietmaxxing:  Dietmaxxing involves prioritizing a diet rich in fruits, vegetables, and protein-packed meals, which not only fuels the body but also improves skin health and overall appearance. Consuming nutrient-dense foods provides essential vitamins and minerals that promote radiant skin, strong hair, and a healthy physique.
    • Bodymaxxing: Bodymaxxing focuses on incorporating regular exercise into daily routines to enhance muscle tone, posture, and overall physical fitness. Engaging in consistent physical activity not only strengthens muscles and improves cardiovascular health but also contributes to a more confident and attractive appearance.
    • Heightmaxxing:  While height itself can’t change, posturemaxxing can! By focusing on maintaining proper posture and spinal alignment, individuals can optimize their physical stature and project an elongated silhouette and confident presence.
    • Quality Sleep: Quality sleep is paramount for looking and feeling better, as it allows the body to repair and rejuvenate itself. Adequate sleep promotes skin health, reduces the appearance of dark circles and puffiness around the eyes, and enhances overall mood and cognitive function. Prioritizing quality sleep contributes to a refreshed and revitalized appearance, promoting both physical and mental well-being.

    Level 3: Fashion and Style

    Fashion and style looksmaxing guide

    • Fashionmaxxing (Personal Style): Fashionmaxxing, or refining your personal style, is all about finding what suits you and makes you feel confident. It’s essential to choose clothing that fits well, flatters your body shape, and suits your skin tone (consider custom clothing), while also understanding body proportions and color theory to create cohesive and stylish outfits that highlight your best features.
      Fashionmaxxing is all about transforming even the simplest casual outfit, like jeans and a cotton shirt, into a head-turning street-worthy look, showcasing the power of style to make a statement.
    • Accessories: Accessories are the finishing touches that can really elevate your appearance and showcase your personality. Whether it’s a hat, a bold pair of sunglasses, or a stylish watch, choose accessories that allow you to add flair and individuality to your outfit, making it uniquely yours.

    Level 4: Facial Aesthetics

    • Mewing (face exercises) – Mewing is a facial exercise technique for improving facial posture and enhancing jawline definition. To perform mewing, you must maintain proper tongue posture by pressing the entire tongue against the roof of the mouth. Regular mewing benefits your facial structure, resulting in a more defined jawline and improved overall facial aesthetics.


    • Eyemaxxing: Eyemaxxing focuses on enhancing your eyes for a more attractive appearance. Natural methods like under-eye masks can help reduce puffiness and dark circles, giving you a refreshed look.

    Makeup highlighting your natural features, and permanent changes with eye microblading and eyelash extensions are common in eyemaxxing. And so are exercises to achieve natural hunter eyes, a specific aesthetic ideal with a deep-set brow bone and almond-shaped eyes.

    • Nosemaxxing: Nosemaxxing involves non-surgical techniques aimed at enhancing the appearance of the nose. By incorporating methods such as mewing, nose symmetry and definition also improves. Other non-surgical approaches include nasal massages and using nose shaping tools to gently reshape and refine the nasal contours.
    • Mouthmaxxing:  Mouthmaxxing is all about non-surgical ways to enhance your smile. Techniques like mewing lifts your lips, giving your mouth a more defined look. Plus, simple facial exercises can also help plump up your lips and improve the overall appearance of your mouth.
    • Non-surgical Procedures: While makeup offers temporary tweaks, non-surgical procedures like dermal fillers, Botox injections, and laser treatments delve deeper. Fillers address wrinkles and volume loss, Botox relaxes muscle contractions for smoother skin, and lasers tackle scars, sun damage, and uneven tone. Consultation with a qualified professional is crucial to ensure safety, suitability, and realistic expectations for these procedures.

    Level 5: Confidence and Self-Esteem

    Confidence and self-esteem looksmaxing guide

    • Building Self-Confidence: Self-confidence is crucial for personal growth and success, and hence a vital part of looksmaxing. By practicing self-affirmation, setting achievable goals, and celebrating even small victories, men and women can boost their self-esteem and feel more empowered to tackle life’s challenges with positivity and resilience.
    • Body Language: Body language plays a significant role in communication, influencing not only how others perceive you but also how you feel about yourself. Adopting confident body language, such as standing tall and making eye contact, not only exudes self-assurance but also instills confidence in those around you, fostering positive interactions and relationships.
    • Hobbies: Finding hobbies that genuinely interest you can greatly enhance self-esteem by providing a sense of purpose and fulfillment. Engaging in activities that bring joy and fulfillment allows individuals to tap into their passions and talents, fostering a sense of accomplishment and boosting confidence in their abilities.
    • Don’t Stop Learning: Continuously learning and seeking new information and experiences is essential for personal growth and confidence-building. Whether through reading, taking up new hobbies, or pursuing further education and training, embracing a mindset of lifelong learning keeps the mind sharp, expands horizons, and instills confidence in one’s abilities. Surrounding yourself with supportive individuals who encourage growth and learning further reinforces self-esteem and confidence.

    Extreme Looksmaxxing – Surgery Level

    Extreme looksmaxxing surgery level

    • Surgical Procedures: Individuals may explore extreme looksmaxing by opting for surgical procedures to address specific cosmetic concerns. This could involve options like rhinoplasty (nose job), liposuction to get rid of body fat, breast augmentation, or facelifts, among others, all aimed at enhancing physical features. It’s important to approach these procedures with caution, as they are significant decisions with potential risks and considerations to weigh carefully.

    What is PSL in Looksmaxxing?

    In looksmaxing, PSL refers to a rating system that assesses facial attractiveness, derived from the forums PUAHate, SlutHate, and Lookism. Ranging from 1 to 8, with 4 as the midpoint, this rating system judges features based on harmony, symmetry, and sexual dimorphism. However, while the intention may be to provide objective evaluations, the culture surrounding PSL can be toxic for perpetuating negative beauty standards among men and women.

    It often prioritizes Eurocentric beauty standards, pressuring individuals to alter their natural features to fit a narrow ideal. This can deeply impact self-esteem and mental well-being, promoting the harmful notion that certain ethnic features are inferior.

    Additionally, the competitive and sometimes prejudiced nature of the system fosters negativity and criticism within the community. Despite any positive intentions, it’s crucial to acknowledge and address the damaging effects of such rigid beauty standards on individuals’ sense of self-worth.

    Looksmaxxing Before and After: Mixed Results

    When you’re on the looksmaxxing journey, it’s a bit of a slow burn. In the first month, you might not notice much, just some tweaks to your posture and maybe a bit of muscle tone in your face. But stick with it, because by month two, things start to get real. Your jawline could be popping a bit more, and your skin might look fresher.

    Looksmaxxing before and after results of a man

    Keep up the routine into month three, and you’ll see even more changes — like sharper facial features and maybe even some added confidence. It’s around month four when you’ve got your grooming game down, your hair’s on point, and you’re feeling good. By months five and six, you’ve reached your looksmaxxing goals and are loving the results.

    Looksmaxxing before and after transformation of a man

    Looksmaxxers on social media frequently share their before and after photos showing how they are noticing significant improvements in their looks.

    • A reviewer on YouTube shared the results of their looksmaxing experiment, noting subtle differences before and after the month-long endeavor. He highlighted the ongoing commitment to certain techniques like rosemary oil, red light therapy, and mewing, and claimed that the looksmaxing has changed his life.
    • The Looksmaxxing trend has gained a lot of attention across social media platforms, with the hashtag #looksmaxxing having 3.1 billion views on Tiktok. Influencers on TikTok are always dishing out tips on looksmaxing, and they’ve got people talking with real results. Check out this comment I stumbled upon on TikTok from a looksmaxxer who’s loving the glow-up.

    Tiktok user on looksmaxxing

    • Redditors are divided when it comes to opinions regarding looksmaxing. Here is one user who claims that looksmaxxing with skincare, exercise, and surgery worked for him.

    Reddit user explaining how looksmaxxing worked for him

    • Another Reddit user shares how looksmaxxing is a form of self development for him, boosting his confidence and motivation.

    Reddit user's comment on how looksmaxxing helped with self development, boosting confidence and motivation

    • Looksmaxxing isn’t seen by everyone as a fresh trend or idea. The comment below suggests that it’s just putting a fancy label on something that’s always been there: the innate human drive to improve one’s appearance.

    Another opinion on looksmaxxing

    Some people feel the trend is toxic due to its potential to promote harmful beauty standards and its association with communities that hold hateful views. The comment sections and message boards across platforms like TikTok, Twitter, Instagram, and Reddit are no strangers to expressing disdain, particularly when it comes to hardmaxxing methods like surgeries.

    Looksmaxing for Women

    While looksmaxing is often associated with men, it’s important to recognize that its principles are not exclusive to one gender. Like men, women also face societal pressures and personal insecurities regarding their appearance, driving them to seek ways to enhance their looks.

    While the term “looksmaxing” may not be as commonly used among women, the concept of striving to improve one’s appearance is universal. From skincare routines to fitness regimens and makeup techniques, women engage in various practices aimed at enhancing their physical appearance.

    In today’s age of social media and heightened emphasis on physical beauty and a fit physique, many women may find themselves drawn to the looksmaxing practices as a means of boosting confidence and self-esteem. Whether it’s achieving clearer skin, toning the body, or mastering makeup skills, women are just as likely as men to explore methods of look enhancement.

    The Drawbacks of Looksmaxing

    Looksmaxing, while popular among young men and boys, comes with significant drawbacks and risks.

    1. One of the most concerning aspects of looksmaxing is the potential for health complications, especially when individuals resort to extreme measures like plastic surgery, steroid use, and the dangerous practice known as “bonesmashing.” Bonesmashing involves reshaping facial bones with blunt objects to achieve a more chiseled appearance, but it poses serious risks to facial structure and overall health.
    2. Moreover, looksmaxing perpetuates unrealistic beauty standards and has been linked to toxic behaviors within the community. Incels, who blame women for their romantic struggles, are often associated with looksmaxing and contribute to the toxic atmosphere.
    3. In addition, the looksmaxing community itself can be toxic, with members engaging in “Ropemaxxing” – a term used to describe the act of criticizing someone’s appearance and low sex appeal. Deterring comments and harsh criticisms are common under TikTok and Reddit posts seeking looksmaxing advice, highlighting the negative impact of the trend on individuals’ mental well-being and self-esteem.

    Example of toxicity in looksmaxxing community

    The Verdict: Does Looksmaxxing Work?

    After giving an in-depth answer to what is looksmaxxing, it’s clear that some methods, like skincare routines and hitting the gym, can definitely give you a boost in confidence. However, when it comes to more extreme level like surgery or trying out sketchy techniques like bonesmashing remains doubtful and potentially dangerous.

    It’s all about finding the right balance between feeling good about yourself and not going overboard. So, does looksmaxxing work? Well, that’s up to you to decide. Readers are encouraged to carefully consider these factors before embarking on the looksmaxxing journey.


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